Proprietary Design Division
First Principles
Time is a non-recoverable, perishable resource. A deliberate first-principles approach auspiciously defies its flow, engraving design into the future as an icon of refined opulence that carries the imagination beyond Time.
Formworks: Design Division
We shape first-principles research into functional elegance that endures.
Founded in 2019 in Scottsdale, Arizona, Bizavu is the earlier company that shaped the design ethos behind Sorreel. It is Sorreel’s Design Division: Formworks, where first principles and reverse engineering guide every decision, and where form serves purpose as much as it invites wonder.
From the beginning, Bizavu treated design as functional elegance. Research reduces complexity to essence. Prototyping proves utility. Craft refines the final language. The result is identity, product, and system design that is precise, usable, and memorable.
Bizavu operates worldwide within the same studio as Sorreel, partnering with select clients whose ambitions call for clarity, rigor, and designs that work in the world. True to its name, Bizavu is creation made visible, giving ideas a form that performs and endures.